Your Launchpad for International Growth
Are you an innovative and ambitious entrepreneur ready to take your business across borders — to markets like Germany, France, or the UK? The Global Market Entry Program (GMEP) prepares you for a successful international expansion with a nine-month journey designed to turn your global ambitions into tangible results.
A unique internationalization program for entrepreneurs in the Rotterdam The Hague Metropolitan Region
With the Global Market Entry Program, you will work towards a strategic market entry in just nine months, while gaining access to a large local and international network. The team of InnovationQuarter, The Hague & Partners, and all our knowledge partners will support you at every step of the process with personalized advice.
The program consists of three modules: Awareness, Ambition, and Action. In each module, you will participate in inspiring workshops alongside other entrepreneurs and receive valuable guidance from internationalization experts. In addition, you will receive individual coaching from country experts that help you gain access to potential clients in your target country. You have the opportunity to deepen and apply the knowledge you have gained at your own pace through targeted assignments in a tailor-made workbook.
Strategic sessions with internationalization experts.
Market-specific workshops on cultural, legal, and pitching aspects
40+ hours of individual coaching by country experts
Collaboration opportunities with The Hague University of Applied Sciences for market research.
Potential participation in a trade mission to your target country.
Available Countries 2026:
- Germany
- France
- United Kingdom
Modules
Module 1
March 2026
- Analyze your current business state and readiness for internationalization.
- Identify your strengths, opportunities, and market risks.
- Define your competitive advantage and product-market fit.
Module 2
April – June 2026
- Assess key market entry factors and analyze market potential.
- Set measurable expansion goals and explore cultural/legal challenges.
- Develop holistic strategies for sustainable market entry.
Module 3
July – November 2026
- Turn your strategy into concrete, actionable steps.
- Receive hands-on support from country experts.
- Prepare for a successful launch in your target market.
The Global Market Entry Program is designed for SMEs and scale-ups. You have a proven business case, sufficient traction in the Dutch market, adequate capacity, and are ready for the next step: expanding internationally.
Kick-off event and introduction to the program, participants, and coaches.
from you?
Commitment to the program:
- Dedicate 2–3 days per month for workshops, coaching, and market research.
- Attend all key program activities.
- Share your experience via interviews, podcasts, or events to inspire fellow entrepreneurs.
Along with our partners and experts, we devote considerable time and expertise to your business. We are committed to this because we aim for your success abroad.
for the 2026 edition!
Program Manager GMEP
e.vanmaanen@thehague.com
+31 6 12367036
