GMEP Frankrijk als doelmarkt

GMEP Podcast – Episode 4: Doing Business in FrancePodcast 

GMEP Podcast – Episode 4: Doing Business in FrancePodcast 

International Entrepreneurship in France

 

What makes the French market so unique — and at the same time, so challenging?
In the latest episode of the Global Market Entry Programme (GMEP) Podcast Series, we explore the opportunities and pitfalls of doing business in France.

Our guests share their first-hand experiences, lessons learned, and practical advice for entrepreneurs who are considering expanding into this dynamic market.

🎙️ Our Guests

  • Mascha Wismans – Director of the Netherlands France Chamber of Commerce (NFCC). She sheds light on the latest business trends, opportunities, and success factors for Dutch companies entering France.
  • Ella Keijzer – CEO and Founder of BikeLabyrinth, an international organisation offering virtual cycling experiences to people in care institutions. As an entrepreneur, she shares valuable insights into what to pay attention to when expanding into the French market.

💡 In This Episode You’ll Learn About:

  • Opportunities in France – Why France is an attractive market for Dutch entrepreneurs and which sectors show strong growth potential.
  • Strategic choices – Should you target the entire country or focus on a specific region?
  • Building your team – Is it better to hire locally or work with your existing team?
  • Language barriers – Do you need to speak French, or is English enough for business communication?
  • Business culture – The most important differences between doing business in France and the Netherlands.
  • Challenges – The main obstacles you may encounter when entering the French market.
  • Real-world experiences – Insights and reflections from entrepreneurs already active in France.
  • Tips for international success – Practical advice for companies planning to establish themselves in France.

 

🎧 Listen Now

Curious to gain valuable insights and hands-on knowledge about internationalisation?
Tune in now and discover how to give your business a flying start on the French market.

Elisa van Maanen-Gentzsch

Program Manager GMEP
e.vanmaanen@thehague.com

+31 6 12367036

Podcast 3

GMEP Podcast – Episode 3: Germany as Your Target MarketPodcast 

GMEP Podcast – Episode 3: Germany as Your Target MarketPodcast 

Exploring Opportunities Across the Border

Germany remains one of the most important trading partners for the Netherlands – and for good reason. With its strong economy, innovation-driven industries and cultural proximity, our eastern neighbour offers tremendous potential for entrepreneurs looking to expand internationally.

In this third episode of the Global Market Entry Programme (GMEP) Podcast, we explore the opportunities and challenges of doing business in Germany and share practical insights on how to successfully position your company in this competitive market.

 

🎙️ Our Guests

  • Gunter Gulker, Director of the Dutch-German Chamber of Commerce, who shares his perspective on cross-border trade and collaboration.
  • Valentijn Koppenaal, international entrepreneur and founder of vBoxx – now one of the largest cloud storage providers in the Benelux – who talks about his hands-on experience expanding into Germany.

💡 In This Episode You’ll Learn About:

  • Why Germany is an attractive growth market for Dutch entrepreneurs
  • What makes the Netherlands an appealing trade partner for German companies
  • The most common mistakes when entering the German market
  • What you need to get started successfully in Germany
  • Practical tips for achieving sustainable international growth

Listen now and discover how to give your business a flying start in the German market!

Elisa van Maanen-Gentzsch

Program Manager GMEP
e.vanmaanen@thehague.com

+31 6 12367036

Podcast 2

GMEP Podcast – Episode 2: How to Choose the Right Target MarketPodcast 

GMEP Podcast – Episode 2: How to Choose the Right Target MarketPodcast 

Are you ready to take your business international?

 

And are you wondering how to identify the right foreign market for your SME or scale-up?
In the latest episode of the Global Market Entry Programme (GMEP) Podcast Series, two experts join us to share what it takes to grow your business successfully beyond borders.

🎙️ Our Guests

  • Hugo Niezen – Director of DutchBaseCamp, an organisation that helps startups and scale-ups expand internationally. He shares his insights on which factors to analyse when defining your target market and determining the right international strategy.
  • Guido Sluijsmans – CEO and Founder of NEXTdriver. As an international entrepreneur, he talks about his personal experiences and the key considerations that guided him in choosing the right market

💡 In This Episode We Discuss:

  • What research and preparation you need to make a well-informed decision about entering a new international market;
  • The success factors and lessons learned that will help you conduct your market research effectively;
  • Valuable tips for entrepreneurs who are ready to take the next step towards internationalisation.

🚀 Ready for the Next Step?

Curious to hear inspiring insights, real-life experiences, and practical guidance to shape your international strategy?

Listen now and discover how to give your business a flying start in the global marketplace.

Elisa van Maanen-Gentzsch

Program Manager GMEP
e.vanmaanen@thehague.com

+31 6 12367036